Wednesday, April 30, 2014 - 12:29

By Julie Lubetkin, VP of Strategic Partners

The other day, a friend’s daughter made sure to share her sweets with me – by leaving a handprint on my new shirt. Like her lollipop, it was bright, big, and especially sticky. 

“No worries,” I thought. “I can wash it out.” 

But her parting gift made me think. Sticky is, basically, a cohesion between two objects. You don’t want clothing to be sticky. However, for an accounting firm, sometimes it pays to be sticky. After all, you want to build a strong relationship with your clients – so strong that they are truly reluctant to leave your firm. 

How can you make your accounting firm stickier? Look for financial services your clients truly need – services that are often time-consuming and labor-intensive and that take business owners’ focus off of the big picture of growing their company and enjoying financial success.

That’s right – if you haven’t already, it is time to onboard bill payment services. 

Bill payment services are notorious for taking up large amounts of time on repetitive and administrative activities such as payment and contract review, follow-up, check runs, and adjustments and mailing. In fact, a recent study showed that 90 percent of back office costs for businesses comes from labor associated with bill payments. Imagine the relief your clients would feel if you could take this off of their hands.

At the same time, you might be asking: “Why would I want to take over bill payment services for my clients?” 

True, the traditional process for bill payment offers a lot of challenges. But now with cloud-based technology, the process is much, much, much easier. And there are real opportunities to make money from this service as well as build stronger relationships with your (relieved) clients. 

The Five Benefits of Cloud-Based Bill Payment Services 

Cloud-based bill payment services (like the ones offers) streamline and organize finances into a processed-based system that is secure and available anytime, anywhere. All activities normally associated with bill payment are migrated online and accompanied by automated reminders and workflows as well as enhanced document management and collaboration technologies. 

First, cloud-based bill payment services eliminate many manual processes. You no longer need to enter data by hand. For most services, you can input bills or contracts by scanning, faxing or emailing them. The system will then automate the workflow from reviewer to approver, eliminating time-consuming manual follow-up via email or phone. With its ability to store documents online, it also eliminates the need for visits to the filing room to hunt down contracts or past bills. Even better, you can assign a date for payment and the bill will be automatically paid on that date. 

Second, cloud-based bill payment services should sync with all major accounting software and banks, which saves you time and trouble when balancing books. For example, syncs with QuickBooks, Xero, Intacct, NetSuite, and more. Copies of all bills, cancelled checks, contracts, and other documents are also filed online for fast access. 

Third, cloud-based bill payment services can reduce risk. Best practices can involve paying each bill through the provider’s account, which means your business is protected against errors or fraud. (Another plus: offers Positive Pay protection which ensures a check cannot be cashed if it has been altered.) 

Fourth, the security provided by cloud-based bill payment services is absolutely comprehensive. This includes roles-based access and detailed audit trails that give you tight controls in addition to encryption, firewalls that prevent unauthorized access, physical security protocols for servers that house data, and FDIC-insured payments en route. 

Finally, cloud-based bill payment service providers should give clients on-demand answers to their queries. Your clients can access your branded, collaborative portal in order to inquire about an invoice, approve a bill or examine a cash flow forecast. All this can happen from any device including PCs, laptops, tablets or smartphones.

Learn how you can make your accounting firm “stickier” by:

Friday, April 25, 2014 - 08:20

By René Lacerte, Founder & CEO,

At, we are honored and amazed by all the awards our young company has won. We’ve received more than 40 awards from some of the most prestigious institutions in our market. But none mean more to me than our most recent award—The San Francisco Business Times Best Places to Work 2014.

It is so important because it is completely based on our employees’ input. Our team members took the time to fill out a questionnaire on management efficiency, executive leadership, training, workplace culture, compensation, benefits and general employee satisfaction.  The result is amazing: ranked 8th among the 50-100 employees category.

At, we feel like we are not co-workers, we are family. We work together to build amazing solutions while we also work together to help make our community a better place. We run together and eat healthy together in a quest for stronger minds and bodies. We celebrate each other’s successes, mourn each other’s losses and help chase each other’s dreams. is a great company because it’s a human company. We have the best NetPromoter scores in the industry because the same love and support we show to each other, we show to our customers.

Back in 2006, I had the honor of winning this same award with my previous company, PayCycle.  This second time is just as humbling and fulfilling as the first. I firmly believe that what makes a company great is the people. You can have the best idea in the world but without a team who loves to be together, nothing will ever be achieved. is blessed with both an amazing solution and a passionate team. There is no stopping us, and no limit to the heights we will reach.

Monday, April 21, 2014 - 11:41

By Julie Lubetkin, VP of Strategic Partners

If you had to choose between a rotary phone and a smartphone, which one would you select? 

Sure, the landline phone has a certain nostalgia. But it does take a minute or so to dial out on it. The smartphone not only calls, but offers an array of apps that make your life decidedly easier. 

So which phone wins? I don’t think there’s much of a guessing game here. 

The point of that exercise is this: Technology makes a difference in your decision-making process. And if it makes a difference to you, it definitely makes a difference to your clients. 

In a study conducted by The Sleeter Group, 85 percent of small business owners surveyed said they want their accountant to help them be more proactive in helping them find and use technologies that can help them be more productive. And 76 percent reported that their current accountant was not being proactive enough. This next metric shouldn’t shock you: 70+ percent reported that they had changed their accounting firm in the past at least in part because the firm only provided responsive services.

The message is clear – paper-based operations and outdated technology won’t bring in new business. In fact, they contribute to negatives such as lapses in communications, a prevalence of labor-intensive, low-value activities and the biggest trespass of all – the inability to perform as a trusted financial advisor who can quickly identify big-picture performance and trends and act accordingly for clients.

Perhaps your system works well for you. But I challenge you to ask yourself these questions:

  • Can I access my clients’ information whenever I need it through any device including PC, laptop, tablet or smartphone? 
  • Can I offer my clients important document management capabilities that reduce paper reliance and create a library of important information for both my firm and my clients? 
  • If a natural disaster wiped out my office, would I still be able to continue business as usual the next day?

If your firm is heavily paper-reliant, then answering yes to these points may not be an option. Additionally, you might not be providing your clients with the service and convenience they deserve. This may lead clients to search for other accounting firms. And conversely, it might prevent businesses from actively seeking out or considering your firm for services. 

However, the transition to more modern operations built on cutting-edge yet easy-to-use technology does not have to be a challenging transition. Careful planning and strategic insight can ensure you adopt firm-elevating technology that will impress your clients and significantly increase the efficiency of your operations.

I invite you to join us for a webinar with Doug Sleeter, founder and president of The Sleeter Group, as he presents Playbook Essentials. Scheduled for Wednesday, April 23 at 11 am PT, the webinar will examine how to: 

•Execute strategic imperatives as outlined in the Strategic Imperatives Matrix, a checklist with tips that can guide you through changing times

•Tailor your service offerings to meet broader client needs

•Plan for uncertainty with nimble strategies

•Prioritize market opportunities and choose clients with sustainable demand

•Understand and identify technology trends and need

Register now. After all, you don’t want to be the rotary phone in a land of smartphones. 


Monday, April 21, 2014 - 11:35

By Julie Lubetkin, VP of Strategic Partners

Between the rigors of growing a customer base, marketing, managing employees, creating partnerships, and planning for the company’s future, business owners often have a very limited pool of time at their disposal. Every iota of their time – plus their employees’ time – should be spent on high-value activities that can support the company’s growth. More sales or customer services. Less administrative work. 

Traditionally, bill payment – which includes tracking and processing purchases, sales, receipts and payments - can be a source of high-labor, high-cost time consumption. This is doubly so if you are rooted in paper-based processes. Issuing and reconciling bills can mean sorting through files (or documents to be filed) for contracts and relevant information. Paper-based invoicing, which depends on printing, stuffing, and adding postage to envelopes, can drag an accounts receivable process into long windows of time.  

Think about the typical 15-step process for running a check. 

1.Employee requests approval on payment.

2.Employee follows up with approvers to review payments.

3.Approvers review requests, discuss discrepancies, and request additional documentation.

4.Employee searches and retrieves files and sends them to approvers.

5.Employee adjusts payments as necessary.

6.Accounting manager checks the approvals before providing final thumbs up on printing the check.

7.Employee sets up accounting system to run checks.

8.Employee retrieves check stock, prepares the printer, performs a test payment run, and corrects misprints.

9.Employee performs the check run.

10.Employee gets signatures on check.

11.Controller reviews checks for accuracy.

12.Employee provides documentation for any controller questions.

13.Employee changes payment amounts in accounting system and re-runs checks as necessary. 

14.Employee stuffs, stamps, and mails the envelopes. 

15.Employee creates positive pay check issue file to send to the bank to prevent check fraud.

And this process doesn’t even include the post-check run which encompasses addressing payment questions, pulling transaction history, and updating the accounting systems. 

Clearly, the entire bill payment process is an area ripe for improvement. The question now is: Is it time to outsource your bill payment? 

Outsourcing in general often offers time and cost savings for businesses while taking routine and process-oriented activities off of an owner’s hands. A survey by KPMG found that half of all businesses are expanding their outsourcing activities in order to save time, money, and strategically move their companies into more value-focused activities. Outsourcing often allows in a higher caliber of talent and experience when compared to keeping a function in-house while oftentimes reducing costs and time spent by employees on low-value activities. Moreover, it can also introduce valuable technology that helps improve and automate processes. 

Outsourcing your bill payment can yield high-priority benefits for accounts payable, accounts receivable, and cash flow management – especially if a cloud-based technology is incorporated. 

For accounts payable, it means you will have the ability to go completely paperless and introduce automation. You’ll be able to schedule your bill payments and upload your bills and paperwork to a centralized, cloud-based repository. Imagine automated notices that remind you of when a payment is due or being able to immediately know the approval and payment status of every bill. It also means you can store contracts with bills for easy access – no more digging through files, no more storing file cabinets. 

For accounts receivable, invoices could be mailed or emailed on your company’s behalf. This eliminates the hassles and charges of printing, postage, and mailing. Migrating payments online would give more payment options including online payments, credit card, or PayPal while reducing your filing and trips to the bank. You can quickly see when a client has reviewed an invoice or scheduled a payment; and clients can get automatic reminders as due dates approach. Most importantly, these process enhancements allow you to collect your receivables approximately two to three times faster than paper-based processes. 

Outsourcing bill payment gives you the strategic insight into your financial performance needed to successfully run a business. You can eliminate bulky spreadsheets in favor of a cloud-based reporting platform that is always up to date. This information allows you to project receivables, payables, and balances months out, revealing potential problems in advance and helping you rapidly visualize alternatives. 

The first step of deciding if outsourcing bill payment is right for you is to determine what your hidden costs are and what potential there is for time and cost savings. This Hidden Cost calculator builds off of your business-specific requirements in order to give you an estimated cost and ROI on outsourcing your bill payment. Input data such as wages, the number of checks processed each month, ACH transactions per month, and the number of bank accounts and payment runs per month. After reviewing the information, it will calculate your current bill payment costs and how much can be saved with outsourcing.

Explore the potential for ROI now to discover what your savings could be.

Also, check out the “Bill Pay + Oursourcing: A Foundation for Future Growth” webinar to learn the benefits of outsourcing and how to sell outsourcing bill payment services to your clients. Live event is scheduled for May 1, 2014 at 1 PM PT. Join us and ask us your questions.

Monday, April 21, 2014 - 11:30

In April, reached out to about 2,000 customers, requesting feedback on new product concepts. Customers who reviewed the new ideas and responded to survey questions were placed in a random drawing for an Amazon Kindle Fire HDX.


We are pleased to announce the winner: Wally Griffin, CEO of Red Shift Company, a Colorado-based technology company that develops speech recognition products. Wally is a telecommunications executive with extensive experience with early stage businesses. He was appointed by the Red Shift’s board in July 2009 to refine the company strategy, drive product development, and prepare for commercial launch. His focus now is driving growth and strategic partnerships for the company.


Wally selected Wally from a random drawing of the 500+ customers who accepted our invitation for feedback. Wally’s perspectives — along with those of the customers who responded — are critical as we make decisions about our future product roadmap. Indeed, we are committed to delivering innovation that meets the needs of our customers.  


If you were not selected to participate in the survey and want to be heard, you can always send us your thoughts and suggestions directly. 


Incidentally … Wally did not think that the product concepts were relevant for his business. His feedback is just as important for us as the opinions of those who liked the concepts. We value all feedback -- not just the ones that make us feel good!





Friday, April 11, 2014 - 12:32

By Eric Chan, CTO,

Rest assured, is not affected by the Heartbleed bug. With that news out of the way, we want to share some thoughts and additional information about security.

Every few months data breaches and security flaws become headline news. The general public often experiences them in a familiar pattern: news of the breach splashes across our screens; people worry about the consequences and perhaps take cautionary action; and then, most forget about data security until the next issues crosses the headlines.  

At, we take security seriously.  We want our customers to know that we’re always vigilantly paying attention and taking pro-active measures to keep your data and transactions safe.  We follow the latest news in security and quickly analyze how it affects you and our own systems. 

We addressed the Heartbleed Vulnerability, in our latest community post written by our Vice President of Customers, Kathleen Long.   

We invite you to join the conversation, submit your questions or concerns on our community forum. 


Original Community Post:

What you need to know about Heartbleed and's engineering and security team assessed our servers and sites earlier this week.  We are not impacted by the Heartbleed bug and we find no evidence that customer information was in any way compromised.

We are currently in the process of reaching out to all our vendors to ensure that they have taken adequate precautionary measures.  If any vulnerabilities are identified that impact customers, we'll definitely reach out and let you know.  Your security is of primary concern to us. 

These kinds of situations are one of the many reasons recently implemented additional security (multi-factor authentication) on your account for higher risk account activities.  In the event your credentials are ever compromised for any reason, this provides an extra layer of security for you and your account.


To protect yourself more fully, also think about your usernames and passwords.  If you use the same username and password for as you do for other services or sites, please change your password immediately.  We provide some tips on selecting a good secure password here:

Additionally, you should check with your email provider to ensure that they were not compromised.  If so, part of keeping your information secure is to keep your email secure. Most email services provide multi-factor authentication options.  Your email provider can give you further guidance. will keep you up-to-date as more information is available.

Friday, April 11, 2014 - 12:25

By René Lacerte, Founder & CEO,

This has been a monumental week for We won two prestigious payments industry awards—the NACHA George Mitchell Excellence in Payments Award and the Barlow Research Monarch Innovation Award. In addition, Bank of America Merrill Lynch announced its CashPro® BillPay product, which is provided by the bank through its relationship with

CashPro BillPay helps small- to medium-sized companies and enterprises move to a paper-free payments process that allows more automation, control and precision in payments timing and cash flow. This follows another powerful partnership announced earlier this year with PNC Bank, N.A., to offer additional features to Cash Flow InsightSM, a suite of online tools specifically designed to help small businesses better manage incoming and outgoing funds.

These successes are historic not just for us, but also for the banking industry. They represent the tipping point for online business payments.   

While online consumer bill pay has achieved widespread adoption, online business payments have lagged behind. 80% of transactions between small and medium businesses (SMBs) still involve paper invoices, paper checks or manual reconciliation, according to Aberdeen Research. With 24 million U.S. SMBs, that’s a lot of paper and inefficiency.

What’s held businesses back? Unlike consumer payments, business payments involve more than a simple transaction. As any business owner or CFO will attest, making the payment is only a small part of the overall process. The paper-intensive, manual process that occurs before and after the payment is made is time consuming, error-prone and expensive. Research from RPMG suggests 86% of the cost of a transaction is consumed by the process that occurs before and after the payment is made.  

The cloud is changing everything. The cloud allows disjointed systems and accounts to be harmonized together. Banks offering services leverage the cloud to eliminate redundant and manual data entry, as well as social collaboration to speed up financial processes such as approving invoice payments. is the glue that seamlessly ties finance and accounting programs, banks, people and processes together. With banks can now move to the heart of a business’ financial operation, instead of just being a transaction facilitator.


Technology is ubiquitous. It isn’t just accessible; it’s wearable. And to expect businesses of any size to not join this revolution, to continue using pen and paper seems ludicrous. The cloud is not a fad. It is a solution. And banks are no longer just transaction providers. They are strategic, tech-savvy business partners providing end-to-end financial solutions.  


Wednesday, March 19, 2014 - 12:46

By Natasha Dolginsky, Sr. Marketing Manager,

We’re always looking to provide value to our event attendees, whether that event is a tradeshow, panel discussion or a webinar. We host a few webinars each month, with interesting topics, great speakers and even better actionable content.  We’ve covered improving your approval workflow, helping your business go paperless and getting the most out of your accounting software. 

The webinar content isn’t even the best part, it’s the interactive discussion we have with attendees about their business -the Q&A about applying the webinar topic in their specific business and scenario. 

And webinar after webinar our audience wants more of “How does work?” And inevitably, “How will it help me?”

Out of those questions and requests the “ Product Demo Series” was born.

Because there was too much information to cover in one session, we’ve created an overview demo followed by deeper dives into different product functionalities. During each demo we’ll show you what a typical day looks like with Our fictitious company, Pasta Fresca, gets invoice approval from a remote boss, pays bills, gets paid, seamlessly syncs with their accounting software, and much more.

The overview module was a hit, and I’m looking forward to the upcoming demos. Below are replay links to past demos and registration links to upcoming ones. Hope to see you there!


P.S. Bring your questions!

Friday, March 14, 2014 - 14:11

By Julie Carman, Sr. Director, Strategic Partners,

A significant component that impacts the accounting profession is the resiliency (or lack of resiliency) to change. One very important variable toward change is the adoption of cloud technology. 

How can cloud technology influence people so that they find comfort and security to change? If you own a smartphone to text, shop online, and/or coordinate your travel plans you have already changed and adopted cloud technology. Now you can transfer this process of change and adoption to your accounting profession that will then ensure transactional benefits as it has for your personal life. Choosing cloud technology will help you respond to the ongoing challenges and drivers for the accounting profession including automated processes, optimized customer experience, attract and acquire new clients, expand into new markets, staying one step ahead of the competition, and many more attributes that will equal economic success.

Some of the key drivers that are expected to have the greatest impact on the accounting profession include the market demand for transparency, integrated reporting, stable yet flexible business models, succession plans, and a high quality talent pool. Adopting cloud technology will help you address these and other drivers that will impact the accountant industry for the next decade. 

Your technology choices will be vital to the success of your organization and will deeply separate the successful firms from the rest. The technology you choose should allow your firm to:

  • Serve and acquire more clients without increasing costs and staff
  • Scale your business and offer more financial and non-financial services
  • Expand into new markets
  • Automate workflow
  • Enhance efficiencies
  • Access data on-demand
  • Increase daily productivity
  • Establish and maintain an agile business model
  • Reduce the risk of fraud and regulations breach
  • Increase security, transparency, and trust

The world today is highly competitive, collaborative, and integrated. In order to gain a sustainable advantage, you must stay abreast and aligned with what impacts and drives the accounting industry. Cloud technology adoption will allow you to achieve this while providing you with real-time and relevant data that will give you visibility into economic scenarios and instantly view business information and trends so that you can build a high-performing, healthy, and growing firm.

Download and read the "Selecting the Right Technology" white paper to learn:

  • Steps to progress the firm's modernization efforts
  • Benefits of SaaS or cloud-based solutions for accounting professionals
  • Mistakes made when selecting new technology
  • Consideration points for evaluating technology and vendors

Access our on-demand webinar series featuring and Doug Sleeter of The Sleeter Group titled “Get in the Game” to learn essential steps to position you for more profitability and productivity.

Wednesday, March 12, 2014 - 11:06

By Julie Lubetkin, VP of Strategic Partners

The accounting world is shrinking. 

What normally constrained an accounting firm’s growth – location – has now been rendered obsolete with the advent of cloud technology that promotes collaboration and real-time information sharing no matter where you are or what you are doing. 

It is no secret that technology can provide your firm and your clients with a competitive edge. And yet, research shows that accounting professionals are often slow to adopt new technologies. 

In The Sleeter Group 2013 survey of small businesses that use an external accounting firm for bookkeeping, payroll or other financial services, a majority of respondents indicated that they prefer that their CPA help plan and implement technology changes for their business. And yet, almost half of the respondents said that their CPA was behind the curve on technology usage or they were not sure about the state of their accounting firm’s technology adoption. 

Another point of interest: The 2014 Accounting Firm Operations and Technology Survey eBook from Network Management Group and Insight Research found that 80 percent of respondents do not have a technology budget and 41 percent are not using a software as a service (SaaS) application which could be classified as cloud computing. Furthermore, only 32 percent indicated that they are either “very likely” or “somewhat likely” to implement a SaaS tax or accounting application in the next two years.

There are many factors that impact how quickly (or slowly) accountants adopt new technology. Accountants, by trade, can be risk-averse and protective, by necessity, of their clients’ information. Hopefully, in future surveys we will see these numbers start to turn more in favor of the accounting professional truly leading on the technology front.



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